The Belgian packaging giant is investing 6.5 million euros into a brand new production site at Courcelles in view of attracting Walloon SMEs.
The new corrugated cardboard production and distribution site will bear the name of ‘Cartonneries de Wallonie’ and will be VPK’s very first site in Wallonia. ”This particular type of packaging – very bulky and inexpensive – must be produced just in time and to very tight deadlines”, explains Pierre Macharis, CEO of VPK Packaging. ”It is thus vital for us to be close to our clientele and we want to target the Walloon SME market.“
In addition, the chosen site’s location is ”ideal, very well connected at the level of the Mons-Charleroi motorway section, which will enable us to spread all over Wallonia, towards Brussels, Northern France and Southern Flanders”, adds the CEO.
The investment of 6.5 million euros on the site, will finally create a good thirty jobs.
The ‘Cartonneries de Wallonie’ plant will be the group’s most modern site in Belgium. The printing processes will be digitised to a great extent, allowing to gather speed.
The new plant fits in the investment strategy of the group, which will invest 60 million euros this year. The group is furthermore focusing greatly on Belgium, ”which is a wonderful country in terms of infrastructure and location“, adds the CEO.
VPK Packaging specialises in protective packaging products for logistics in the food, cosmetics and consumer products sectors and operates across Europe. Its turnover exceeds 800 million euros, generating a profit of over 100 million euros.